If one has positive revenue without knowing their customer, that revenue is probably taken for granted

Ron Mahulkar

Our Story

We are boutique set of consultants specialising in technology elements of “all roads leading to customer”. Each one of us has over 25 years of experience in connecting technology dots.

We worked as consultants with some end clients, some product companies and some of their partners. While rolling out projects, we noticed that business consultants as good as they were, did not understand technology. The technology product vendors thought their products were the best in the market to engage customers and their partners worked within the product sphere of influence. The alternative technology companies focussed on “stitched solutions” focussed on heavily retaining their business. The customer marketing department struggled to put it all together and we certainly found out that focus in this entire process was not on the end customer.

“Not just digital agency, not just a technology company”

This then became our tag line. We saw space for ourselves to make technology decisions easier for our customers and focus more on the end customer.

This is Genie & Lounge, where you take the lounge and we (The Genie) go to work on your behalf!

The first few projects were more technology heavy but slowly we started teaching our customers through our experiences rolling out digital projects and getting right focus i.e. the end customer.

And, they started winning.. and we were winning with them.

Today, our mantra is very simple. We don’t do everything, we only do one thing i.e. focus on your customer!

Our biggest selling point is our delivery. Give us your most complex project and try us out.

Contact us today!

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